Delaware Goes Purple in October to raise awareness about opioid addiction

Delaware Goes Purple returns for its fourth year in October, turning the state into purple to defeat opioid addiction and raise awareness about substance use.

Lieutenant Governor Bethany Hall-Long and US Senator Chris Coons are the co-chairs of Delaware Goes Purple this year.

“I am delighted to join again as Honorary Co-Chair to launch the Delaware Goes Purple Campaign,” said Hall-Long. “Every day our friends, family and neighbors struggle with substance use disorders and behavioral health. Let us help them by breaking down stigma through education and awareness and provide them with the treatment and resources they deserve. I urge every community in our state to turn purple and join with us, and all dedicated organizations and partners, as we mobilize our entire state to rise up and fight this epidemic. No one has to struggle alone. Let’s make sure they know it!

Peggy Geisler, executive director of the Sussex County Health Coalition, which launched and coordinates Delaware Goes Purple, noted that events in Delaware are being organized to coordinate with October being national recovery month.

Recognized every October in the United States, National Recovery Month was founded in 1989. Purple was chosen as the official color of the recovery movement.

“Substance use affects a lot of people, even more because of the COVID-19 pandemic. People have lost loved ones. They lost their jobs and their sense of stability, ”Geisler said. “Last year 447 people died from overdoses in Delaware. This is an increase from 431 the previous year. We can end this. It is 100 percent preventable. But everyone has to play a role. Over the past few years, more than 1,000 people, individually and through their organizations, have signed pledge cards to raise awareness about opioid addiction. The goal in 2021 is to achieve even more, which means we all need to get the word out by getting parents, kids, friends and organizations to sign on. A few minutes can save lives, ”Geisler said.

“Let’s create opportunities for us to celebrate a life without substance use and show Delaware’s commitment to tackling addiction,” Geisler said.

Delaware Goes Purple wants residents of Delaware:

  • Sign the pledge online at
  • Attend a Narcan training or host a Narcan education site
  • Host an event at work, school or church and encourage everyone to wear purple
  • Share your support on social media and tag #DelawareGoesPurple
  • Contact lawmakers to support addiction programs and resources at
  • Share your personal experiences of use and recovery.

About Rhonda Lee

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